Wurman introduces information architects by giving multiple examples of the need for "building information structures that allow others to understand." He proposes that all infomration can only be organized through; 1) location 2) alphabet 3) time 4) category and 5) hierarchy. In that, he wants the reader to become aware that this is not simply a collection of data, but a process of informing and comprehending. He asks for readability, logical organization and clarity which some could say is the job of the designer, versus the external beauty of design or even technologically advanced design that "has made the information less understandable." Claiming that information architects will "be the wave of the future," Wurman foresees this as a new field offered in design schools.